Upcoming
Events
Stephanie Cachapuz
Designer Spotlight
[ june 26th - july 12th ]
we’re always on the lookout for designers that feel like the right fit for our brides, and for the next three weekends, we’re giving one of them a test run.
stephanie cachapuz is a brazilian designer known for romantic silhouettes, intricate details, and craftsmanship that feels thoughtful from every angle. there’s an effortless elegance to these gowns: timeless, feminine, and beautifully made without feeling overly traditional.
this collection will be in-store for a limited time as we explore whether stephanie cachapuz could become a permanent part of the sbb lineup. in other words? this may be your first chance to try these gowns on, and potentially your last.
whether this is the beginning of a long-term relationship or a brief appearance, one thing is certain: these gowns are worth seeing for yourself.
Alena Leena Designer Spotlight
[ july 17th - 26th ]
something wildly romantic is about to arrive at strike ✨
from july 17th–26th, we’re spotlighting the newest collection from alena leena for a limited time only.
inspired by nature, art, and femininity in all its forms, alena leena gowns feel equal parts ethereal + fashion-forward. sculptural florals, fluid fabrics, delicate textures, and silhouettes that move like poetry… every piece feels intentionally designed to leave an impression.
there’s a softness to this collection, but never anything forgettable. these are gowns for the bride who wants romance with depth, beauty with edge, and details that feel entirely her own.
and because strike is wisconsin’s only alena leena stockist, this is your exclusive chance to experience the newest collection in person.
if alena leena has been sitting on your pinterest board for months… consider this your moment.
Rish + Atelier Designer Spotlight
[ november 9th - 22nd ]
rish is back at strike… and somehow even dreamier this time around ✨
from november 9th–22nd, we’re spotlighting the newest rish + atelier collection for two weeks only.
known for their effortless balance of romance, movement, and modern edge, these gowns are made for the bride who wants something that feels expressive, fashion-forward, and completely her own. fluid silhouettes, unexpected textures, ethereal details, and that cool-girl ease rish does so well.
these are the kinds of gowns that make people stop scrolling. the kinds that feel just as good as they look.
and as wisconsin’s only rish + atelier stockist, this is your one + only chance to experience the full collection in person.
if you’ve been waiting for your sign to book… this might be it.
Black Friday Sample Sale
[ november 27th - 29th ]
this is our 6th annual black friday sample sale and our biggest sale yet! almost 150 gowns, shorties, + jumpsuits will be available to take home at an extremely discounted price! all gowns, shorties + jumpsuits priced $100 - $3,000!
sample sizes 4 - 20 will be available, with the majority of dresses in bridal sizes 8 - 14. gowns will be available from designers including: alena leena, before by sarah seven, dottie may, jack sullivan, laudae, rish, sarah seven, scout by sarah seven, studio levana, tara lauren, tara latour, and vagabond.
most gowns have light wear from being tried on as store samples and some are brand new and just looking for their perfect home. check out @strikesamplegowns starting october 27th for daily sneak peeks of everything included in the sale! appointment booking will also open on 10/27/26.
appointments are required. no holds - gowns are sold first come, first sold. all gowns are sold as is - minor repairs or dry cleaning may be needed. cash or credit card only - no checks will be accepted. a non-refundable $25 special event booking fee is due at the time of booking.